If you check the internet, you’ll be surprised how many various social proof apps exist for Shopify. It can’t help but rejoice that some of them, such as the Shopify Product Reviews app, are free. As for the Shopify app store, it even has a separate social proof category.
It’s true that choosing the one that matches your store the best is not an easy task. That’s why we’ve curated a list of the top five social proof apps in the article.
Social proof essence
Let’s start with the essence of social proof and the reason for using it in your Shopify store.
With the development of social networks, too much attention is paid to other people’s opinions. Sometimes what someone says about this or that thing or service can play a decisive role. That’s why showing social proof of your goods in your Shopify store is so important.
A psychological or social phenomenon that occurs when some people cannot determine their preferred way of behaving in difficult situations is called social proof.
Assuming that others are more familiar with the situation, such people consider their behavior to be preferable.
As for brick-and-mortar stores, customers can touch the products, see them up close and try them on if necessary. And they are more likely to go to the shop where there are more buyers, and they can observe the actions and behavior of others when being unsure of their choice.
When it comes to online shopping, social proof is worth using as potential customers rely on the opinions of other shoppers and believe that they can buy from your store. It can be proved by the fact that 63% of buyers are more likely to buy from a store with ratings and reviews. Moreover, 61% of customers make a purchase only after they have read testimonials.
In this way, social proof helps you increase trust and credibility when potential customers see how others are satisfied with the shopping experience in your store.
Social proof apps
As we’ve already mentioned, online store owners have the option to choose a social proof app from a special category in the Shopify app store.
Otherwise, it’s quite complicated to do if there are hundreds of apps to select from. We did our research and found the top 5 worth considering.
Webtex Product Reviews & UGC
The first on our list is the review app by Webtex.
Despite its being absolutely free, the application offers a wide range of functionality.
For your customers, it will give you an opportunity to attach videos and photos to their, like or dislike other customers’ feedback, filter and sort testimonials, and more.
For you, the application offers several layout options, uses reviews widgets, benefits from reviews rich snippets, and more. You will also be able to import reviews from external sources and export them to a CSV file.
Furthermore, all these benefits are not all that the Webtex product reviews & UGC app have to offer. So the app is certainly worth your attention.
Judge.me Product Reviews
Judge.me is an app with a 5-star rating and almost 11800 reviews.
It will definitely help you increase conversion rate and customer engagement, as well as boost sales by giving you an opportunity to collect and display ratings and reviews about your products.
All the app’s plans include an unlimited number of orders and request emails, review widgets, and emails that can be translated into 34 languages.
We can’t help but mention automatic posting to Facebook, Twitter, and Instagram. Moreover, the app gives you an opportunity to increase your conversion and click-through rates with product reviews in Google Shopping.
The icing on the cake is that the application provides a free plan.
Loox Product Reviews & Photos
Another social proof app with a 4.9-star rating and more than 10 000 reviews is Loox.
Unlike the previous one, it doesn’t have a free plan, but it still allows you to send automatic review request emails, ask customers for reviews with delivery-based timing, and offer discounts for adding a photo or video.
Then, you have an opportunity to beautifully publish customers’ content, photos, and videos in your store.
Fera Product Reviews App
You can build trust and boost sales with one of Fera’s beautiful-looking product review widgets. It doesn’t require any coding knowledge.
What’s more important is Fera’s management of the product, photo, and video reviews and testimonials on your Shopify store.
A free plan is also available.
And a 4.9-star rating and 4642 reviews play a decisive role when selecting a social proof app to install.
Stamped Product Reviews & UGC
If you want to increase sales with custom content and reviews, the Stamped app is the right one.
It also has almost 6000 reviews and a 4.9-star rating. It offers the user-generated content that is so crucial to your buyers.
The app provides a free plan and a 7-day free trial. It integrates with Facebook, Instagram, and Google Shopping.
As you can see, social proof apps are not only the right way to build trust and credibility on Shopify but also boost sales and increase conversion rates. They can help your customers make a decision in favor of your brand.
Nevertheless, it’s just up to you which one matches your store better and can bring you the highest value.